SE Ranking review
All-in-one SEO and AI-visibility platform for agencies and in-house marketing teams.
By Noahlast updated pricing verified
SE Ranking screenshots & video
SE Ranking in 20 seconds
Best for: SEO agencies managing 10-30+ client projects who need rank tracking, white-label reporting, and AI-search visibility monitoring in one subscription.
Pricing: SE Ranking starts at $103.20/month (billed annually) for the Core plan and $223.20/month for Growth, with no permanent free tier and paid add-ons for white-label reporting (+$69/mo) and AI-search tracking (+$71.20/mo).
- SE Ranking's Core plan starts at $103.20/month when billed annually (equivalent to $129/month if billed monthly), covering 10 projects and 2,000 tracked keywords per day.
- The Growth plan costs $223.20/month billed annually ($279/month billed monthly) and raises limits to 30 projects, 5,000 keywords, and 2 million audited pages per month.
- SE Ranking offers a 14-day free trial with no credit card required, but has no permanent free tier.
- White-label agency reporting (Agency Pack) is a separate add-on starting at $69/month, and AI-search visibility tracking (AI Search add-on) starts at $71.20/month billed annually.
- SE Ranking provides an MCP server and API so users can pull rank, keyword, and AI-visibility data directly into tools like Claude or ChatGPT.
- SE Ranking is used by SEO professionals in 150+ countries and cites over 40,000 agencies as customers, according to its own marketing pages.
Limitations: No free tier, only a 14-day trial; Core add-ons like white-label reporting and AI Search tracking cost extra on top of the base plan; Entry plan caps at 10 projects and 2,000 daily keywords, limiting growth before an upgrade; Enterprise pricing is undisclosed and requires contacting sales
Top alternatives: Ahrefs, Semrush, Moz Pro, Ubersuggest, Serpstat — full list
What is SE Ranking?
SE Ranking is a subscription-based SEO software suite that tracks keyword rankings, audits websites, monitors backlinks, and analyzes competitor traffic, alongside newer tools (SE Visible) for tracking brand visibility in AI search engines. It is built for SEO agencies, in-house marketing teams, and consultants who need rank tracking, reporting, and client management in a single platform rather than stitching together separate point tools.
SE Ranking is a cloud-based SEO platform combining rank tracking, keyword research, backlink monitoring, site audits, and AI-search visibility tracking in one dashboard. It targets agencies and marketing teams that need to manage multiple client projects, white-label reports, and now monitor brand mentions across AI engines like ChatGPT, Perplexity, and Google AI Overviews. Plans start at $103.20/month (billed annually) for 10 projects and scale to custom Enterprise pricing.
Standout feature: SE Visible add-on and MCP server let users pull SE Ranking's rank, keyword, and AI-visibility data directly into Claude, ChatGPT, or other AI assistants, and track brand mentions across AI Overviews, AI Mode, Perplexity, and ChatGPT.
Biggest weakness: No free tier: the cheapest plan is $103.20/month (billed annually, $129/month if billed monthly) and core capabilities like white-label reports (Agency Pack, +$69/mo) and the AI Search visibility toolkit (+$71.20/mo) are separate paid add-ons rather than included, so a fully equipped agency stack quickly exceeds $200-300/month.
SE Ranking: pros and cons
Pros
- Combines rank tracking, keyword/backlink research, site audit, and AI-visibility tracking in one platform instead of separate tools
- 20% discount for annual billing clearly disclosed alongside monthly price on the pricing page
- MCP and API access let teams pull SEO and AI-visibility data into existing dashboards or AI assistants
- Agency-oriented extras: white-label reporting, client seats, and an Agency Catalog for lead generation
Cons
- No free plan; only a 14-day trial with no credit card required
- White-label reporting, AI Search tracking, and expanded API credits are priced as separate add-ons on top of the base Core/Growth plans
- Entry-level Core plan caps at 10 projects and 2,000 tracked keywords per day, which agencies with larger portfolios will outgrow quickly
- Enterprise pricing is custom and not disclosed, requiring a sales call to get a quote
SE Ranking pricing
From $103.20/mo · verified from the vendor's pricing page
| Plan | Price | Notes |
|---|---|---|
| Core | $103.20/mo | 10 projects, 1 manager seat, 2k keywords and 100 AI prompts tracked daily, 5 domains in GEO research, 250k pages/month audit, 25K API credits. Billed annually; $129/mo if billed monthly. |
| Growth | $223.20/mo | 30 projects, 3 manager seats, 5k keywords and 250 AI prompts tracked daily, 15 domains in GEO research, 2M pages/month audit, 100K API credits, historical data, guest links, dedicated support. Billed annually; $279/mo if billed monthly. |
| Enterprise | Custom | Custom limits, pricing, and full API access for large teams; requires talking to sales. |
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