Should I use IFTTT or Make?

Use IFTTT for simple personal and smart-home automations at a low price; use Make for multi-step, branching business workflows across 3,000+ apps.

Is IFTTT cheaper than Make?

IFTTT's entry paid tier is cheaper at $2.99/month versus Make's $12/month Core plan, but Make's free tier (1,000 operations/month) covers more activity than IFTTT's free 2-Applet cap.

Is there a free version of IFTTT?

Yes — IFTTT's free plan covers 2 active Applets with unlimited runs, though it's capped well below Make's 1,000 operations/month free tier.

Does Make support branching logic that IFTTT doesn't?

Yes — Make's scenario builder includes routers and filters for branching, multi-path automations, while IFTTT's Applets are single-trigger, single-purpose by design even on its paid Pro+ tier.

IFTTT vs Make (2026)

By Noahlast updated September 14, 2026

Verdict: Choose IFTTT if you're automating personal apps and smart-home devices and want simple, single-trigger Applets running in minutes. Choose Make if you need multi-step, branching workflows for business processes across 3,000+ apps. The deciding factor is depth versus simplicity: Make's visual scenario builder handles routers, filters, and conditional logic that IFTTT's single-trigger Applets were never designed for, but that depth costs more (Make's Core plan starts at $12/mo versus IFTTT's $2.99/mo Pro) and carries a real learning curve for non-technical users.

IFTTT

A no-code automation tool connecting over 1,000 apps and smart-home devices through 'Applets,' free for 2 Applets, with Pro plans from $2.99/month for 20 Applets and Pro+ at $8.99/month for unlimited.

Pricing: Free tier · paid from $2.99/mo
License: Freemium
Best for: individuals automating smart-home devices or connecting personal apps who want simple no-code triggers rather than Zapier- or Make-style multi-step business workflows

4.6/5 on Capterra (220 reviews)

Details ifttt.com

Make

A visual workflow automation platform (formerly Integromat) connecting 3,000+ apps, with plans starting free and scaling by operation credits.

Pricing: Free tier · paid from $12/mo
License: Freemium
Best for: operations, marketing, and IT teams that need visual, branching automation workflows across 3,000+ apps, beyond what simpler linear automation tools support

4.8/5 on Capterra (408 reviews)

Details make.com

Choose IFTTT if…

You're automating smart-home devices across competing hardware brands (Philips Hue, Ring, Nest) that need one cross-brand trigger
You want the cheapest paid automation plan available, starting at $2.99/month for 20 Applets
Your automations are simple single-trigger, single-action tasks rather than multi-step business workflows
You want an MCP server so AI assistants like Claude or ChatGPT can trigger automations directly

Choose Make if…

You need branching, multi-path scenarios with routers and filters, not just linear trigger-action Applets
You're automating business processes across 3,000+ apps rather than personal or smart-home tasks
You want a free tier that supports 1,000 operations/month instead of a 2-Applet cap
You'd rather pay per operation across complex multi-step scenarios than be capped by an Applet count
You want a natural-language automation builder (Maia) alongside the visual canvas

IFTTT vs Make: feature comparison

Feature	IFTTT	Make
Starting price	Yesfree plan (2 Applets)	Yesfree plan (1,000 ops/month)
Free tier	Yes2 active Applets, unlimited runs	Yes1,000 operations/month, 15-min minimum interval
Cheapest paid tier	Yesfrom $2.99/mo (Pro, 20 Applets)	Yesfrom $12/mo (Core, 10,000 ops/month, billed annually)
Unlimited/top tier	Yes$8.99/mo (Pro+, unlimited Applets)	Yes$38/mo (Teams, 10,000 ops tier, billed annually)
Platforms	Partialweb, iOS, Android (no desktop app)	Partialweb only
Hosting / license	Noclosed-source, cloud-only	Noclosed-source, cloud-only
App integrations	Yes1,000+ apps and smart-home devices	Yes3,000+ apps
Branching / multi-path logic	Nosingle-trigger, single-purpose Applets by design	Yesrouters, filters, and branching in the scenario builder
Multi-action automation	Partialmulti-action Applets on Pro tier and above	Yesunlimited scenario complexity on all paid tiers
Custom code / conditional logic	Partialfilter code on Pro+ only ($8.99/mo)	Yesrouters and filters included on Free plan
AI assistant integration	YesIFTTT MCP server for Claude, ChatGPT, Cursor	YesMaia natural-language scenario builder
Team/collaboration features	Nono team management features	YesTeams plan adds roles and template sharing ($38/mo)
Learning curve	Yeslow	Partialmoderate for branching scenarios
Pricing model	Yesflat Applet-count tiers	Partialoperation-credit metering, can burn through allowance fast
External rating (Capterra)	Yes4.6/5 from 220 reviews	Yes4.8/5 from 408 reviews

Which is easier to use, IFTTT or Make?

IFTTT is easier to use, with a low learning curve built around simple single-trigger Applets, versus Make's moderate learning curve for its branching scenario builder.

IFTTT's Applet model is deliberately narrow: one trigger causes one (or, on Pro, a few) actions, which non-developers can set up in minutes with almost no training. Make's canvas-style scenario builder is more powerful but requires understanding routers, filters, and module configuration, which is why Make carries a moderate learning-curve rating in the underlying listing data against IFTTT's low rating.

IFTTT vs Make pricing: which costs less?

IFTTT costs less at the entry paid tier, starting at $2.99/month against Make's $12/month Core plan, though Make's free tier allows far more monthly activity.

IFTTT's Pro tier is $2.99/month for 20 Applets, and Pro+ removes the cap entirely at $8.99/month. Make's Core plan starts at $12/month billed annually for 10,000 operations, rising to $21/month Pro and $38/month Teams. IFTTT is cheaper in raw dollar terms, but Make's free plan (1,000 operations/month) already supports more automation activity than IFTTT's free 2-Applet cap, so which is actually cheaper depends on whether a paid plan is needed at all.

Which supports more complex automations, IFTTT or Make?

Make supports more complex automations, with a visual scenario builder offering routers, filters, and branching logic that IFTTT's single-trigger Applets cannot replicate.

Can Make replace IFTTT?

Yes for most use cases, since Make covers everything a simple trigger-action Applet does and far more, but IFTTT still wins on direct smart-home device integrations and its lower entry price.

Make's scenario builder can replicate IFTTT's basic if-this-then-that pattern and add branching logic IFTTT lacks. Where IFTTT still has an edge is smart-home hardware: its 1,000+ integrations include cross-brand device connections (Philips Hue, Ring, Nest) built specifically for consumer automation, and its $2.99/month Pro tier undercuts Make's $12/month Core plan for someone who only needs a handful of simple personal automations.

Strengths and weaknesses

IFTTT

Pros

Connects over 1,000 apps and smart-home devices across competing hardware brands.
Simple no-code Applet builder that non-developers can set up in minutes.
IFTTT MCP server lets AI assistants like Claude and ChatGPT trigger Applets directly.
Pro+ tier at $8.99/month is cheaper than most competitors' equivalent unlimited-automation plans.

Cons

Free tier limited to just 2 active Applets, down sharply from an unlimited free tier before 2020.
Far less depth than Zapier or Make for multi-step business workflows and data transformation.
Applets are single-trigger, single-purpose by design, limiting complex branching logic even on Pro+.
No team/collaboration features aimed at business use, unlike Zapier's shared workspaces.

Make

Pros

Visual scenario builder supports branching, routers, and filters for genuinely complex multi-path automations.
3,000+ app integrations cover most common business tools out of the box.
Free tier (1,000 ops/month) is enough to build and test real automations before paying.
Core plan starts at $12/month, undercutting some competitors for lower-volume users.

Cons

Operation-credit pricing means complex or high-volume scenarios can burn through a plan's monthly allowance quickly.
Listed tier prices are annual-billing rates; paying monthly costs more.
Complex branching scenarios have a real learning curve for non-technical users.
Free plan's 15-minute minimum interval between scenario runs limits near-real-time automation.

Which fits your use case?

Use case	Pick	Why
Individual automating smart-home devices across competing hardware brands	IFTTT	IFTTT connects over 1,000 apps and smart-home devices across brands like Philips Hue, Ring, and Nest, a use case it's purpose-built for.
Operations or marketing team building multi-step, branching business workflows	Make	Make's visual scenario builder with routers and filters handles branching logic that IFTTT's single-trigger Applets can't.
Budget-conscious individual who just needs a handful of simple automations	IFTTT	IFTTT's Pro tier starts at $2.99/month, well under Make's $12/month Core plan, for straightforward trigger-action tasks.
Team wanting the most generous free tier before committing to a paid plan	Make	Make's free plan covers 1,000 operations/month, versus IFTTT's free plan capped at just 2 active Applets.
User who wants an AI assistant (Claude, ChatGPT) to trigger automations directly	Tie	IFTTT offers an MCP server for direct AI assistant control, while Make offers Maia, a natural-language scenario builder — both target AI-driven automation differently.
Team needing role-based collaboration and shared automation templates	Make	Make's Teams plan adds team management with roles and template sharing; IFTTT has no equivalent collaboration features.

Neither a match?

Both lists carry verified pricing and honest weaknesses for every option.

3 alternatives to IFTTT 5 alternatives to Make

Popular comparisons

IFTTT vs Make: migration FAQ

Should I use IFTTT or Make?: Use IFTTT for simple personal and smart-home automations at a low price; use Make for multi-step, branching business workflows across 3,000+ apps.
Is IFTTT cheaper than Make?: IFTTT's entry paid tier is cheaper at $2.99/month versus Make's $12/month Core plan, but Make's free tier (1,000 operations/month) covers more activity than IFTTT's free 2-Applet cap.
Can Make replace IFTTT?: Yes for most automation needs, since Make's branching scenario builder covers IFTTT's simple trigger-action pattern and more, though IFTTT still has an edge on direct smart-home device integrations.
Is there a free version of IFTTT?: Yes — IFTTT's free plan covers 2 active Applets with unlimited runs, though it's capped well below Make's 1,000 operations/month free tier.
Does Make support branching logic that IFTTT doesn't?: Yes — Make's scenario builder includes routers and filters for branching, multi-path automations, while IFTTT's Applets are single-trigger, single-purpose by design even on its paid Pro+ tier.