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Crazy Egg vs Microsoft Clarity (2026)

By Noahlast updated

Verdict: Choose Crazy Egg if you want heatmaps and recordings plus built-in A/B testing, CTAs, and surveys, with unlimited domains and seats, and can pay from $29/month billed annually. Choose Microsoft Clarity if you want unlimited session recordings and heatmaps for free across websites and native mobile apps, with AI summaries on top. The deciding factor is price against testing tools: Clarity costs nothing at any traffic level, while Crazy Egg charges by pageviews but adds A/B testing from its $99/month plan.

Crazy Egg

Website heatmap and session recording tool for conversion rate optimization, priced by monthly pageviews.

Pricing
Free tier · paid from $29/mo
License
Freemium

Best for marketers and agencies who want heatmaps, session recordings, and A/B tests across several websites on one pageview-priced plan instead of paying per seat

Microsoft Clarity

A free, unlimited behavioral analytics tool from Microsoft that shows session recordings, heatmaps, and AI-generated summaries of how visitors actually use a website or app.

Pricing
Free
License
Free

Best for marketing and product teams who want free, unlimited session recordings and heatmaps to complement traffic analytics they already run in Google Analytics

Which should you choose?

Choose Crazy Egg if…

wins 2/6 use cases

  • You want A/B testing, device-type targeting, and CTAs in the same tool as your heatmaps, from Crazy Egg's $99/month plan
  • You want on-site surveys next to your heatmaps, which Crazy Egg includes even on its free plan
  • You need SAML SSO, a compliance audit log, and dedicated onboarding from a paid vendor (Crazy Egg Enterprise)
  • You want unlimited domains and team members with no overage charges, since Crazy Egg pauses collection instead of billing extra

Choose Microsoft Clarity if…

wins 3/6 use cases

  • You want unlimited session recordings and heatmaps at no cost, with no traffic, session, or site limits
  • You need to record native mobile apps through SDKs for Android, iOS, Flutter, React Native, or Cordova/Ionic
  • You want AI Summaries and AI Chat to surface behavior trends without watching individual recordings
  • You already run Google Analytics and want to match GA segments to session recordings
  • Your traffic outgrows Crazy Egg's $29/month plan, which covers 5,000 pageviews and 50 recordings

Crazy Egg vs Microsoft Clarity: feature comparison

FeatureCrazy EggMicrosoft Clarity
Starting priceYesfree plan; paid from $29/month, billed annuallyYesfree, no paid tier
Free tierPartiallimited pageview and recording volumeYesno limits on traffic, sessions, or sites
Session recordingsPartial50/month on the $29/month plan, capped by tierYesunlimited
HeatmapsYesinstant heatmaps on the free planYesclick, scroll, and area heatmaps
PlatformsPartialwebsites onlyYesweb plus Android, iOS, Flutter, React Native, Cordova/Ionic SDKs
Hosting / licenseNoproprietary freemium SaaSNoproprietary, free, funded by Microsoft
A/B testingYesfrom $99/month, billed annuallyUnknown
On-site surveysYesincluded on the free planUnknown
AI analysisPartialAI data connectors and MCP on EnterpriseYesAI Summaries and AI Chat, free
Friction signalsYeserror tracking from $29/monthYesautomatic rage-click and dead-click detection
Funnel analysisPartialconversion funnels, but no advanced funnel analysis or native form trackingPartialthinner than Mixpanel or Amplitude, no cohort depth
Google Analytics integrationUnknownYescorrelate GA segments with recordings
Sites and seatsYesunlimited domains and team members on every planYesunlimited sites and apps
SSO and complianceYesSAML SSO and compliance audit log on EnterpriseUnknown
SupportYesdedicated onboarding on EnterprisePartialfree product without contractual SLAs
Learning curveYeslowYeslow
External ratingYes4.4/5 from 87 reviews (Capterra)Yes4.4/5 from 10 reviews (Product Hunt)

Crazy Egg vs Microsoft Clarity: pricing

Every tier both tools publish, as we last checked them — not just the entry price.

Crazy Egg

  • FreeNo credit card required; web analytics, instant heatmaps, conversion analytics, and website surveys.Free
  • StarterBilled annually ($348/year); 5,000 tracked pageviews/month, 5 heatmap reports, 50 recordings/month with 6 months of storage, funnels, surveys, AI analysis of heatmaps and recordings.$29/mo
  • PlusBilled annually ($1,188/year); 150,000 pageviews/month, 75 heatmap reports, 1,000 recordings/month with 2 years of storage, unlimited A/B testing, CTAs, and error tracking, A/B targeting by device type.$99/mo
  • ProBilled annually ($2,988/year); 500,000 pageviews/month, 100 heatmap reports, 5,000 recordings/month, A/B targeting by device, country, UTM, and conversion, export of heatmaps and recordings to AI tools.$249/mo
  • EnterpriseBilled annually ($7,188/year); 1,000,000 pageviews/month, 200 heatmap reports, 10,000 recordings/month, targeting by every audience segment, SAML SSO.$599/mo
Verified October 26, 2026Latest pricing

Microsoft Clarity

  • ClarityFree forever with no limits on traffic, sessions recorded, or number of sites/apps tracked.Free
Verified September 14, 2026

Crazy Egg vs Microsoft Clarity pricing: which costs less?

Microsoft Clarity costs less, because Clarity is free with no limits on traffic, recordings, or sites, while Crazy Egg's paid plans start at $29/month billed annually for 5,000 pageviews and 50 recordings.

Crazy Egg does have a free plan with web analytics, instant heatmaps, conversion analytics, and surveys, but its pageview and recording volume is limited. The next paid step is $99/month billed annually, which adds A/B testing, device-type targeting, and CTAs. Crazy Egg states that there are no overage charges: collection pauses until the next cycle, and unused capacity does not roll over. Microsoft funds Clarity as part of its Bing and advertising ecosystem, so Clarity has no paid upgrade at any traffic level.

Which is easier to use, Crazy Egg or Microsoft Clarity?

Crazy Egg and Microsoft Clarity both carry a low learning curve rating, so ease of use rarely decides between them, though Clarity's AI Summaries cut the time spent watching individual recordings.

Clarity installs through a single JavaScript snippet on websites or native SDKs in mobile apps, and AI Chat answers questions about site behavior in plain language. Clarity's session sampling and masking need manual configuration to avoid capturing sensitive form data. Crazy Egg's free plan needs no credit card and starts with instant heatmaps and surveys, and every Crazy Egg plan includes unlimited team members, so access never needs rationing.

Which has more conversion tools, Crazy Egg or Microsoft Clarity?

Crazy Egg has more conversion tools, adding A/B testing, CTAs, device-type targeting, and surveys that Microsoft Clarity's listing does not mention.

Crazy Egg's $29/month plan includes heatmaps, recordings, surveys, error tracking, and conversion funnels, and the $99/month plan adds A/B testing and CTAs. Crazy Egg still lacks the advanced funnel analysis and native form tracking that some competitors offer. Clarity focuses on observation: recordings, click, scroll, and area heatmaps, and automatic rage-click and dead-click detection. Clarity's funnel and cohort reporting is thinner than dedicated product analytics tools like Mixpanel or Amplitude.

Can Microsoft Clarity replace Crazy Egg?

Microsoft Clarity can replace Crazy Egg for heatmaps and session recordings at no cost, but teams that use Crazy Egg's A/B testing, CTAs, or surveys would need another tool.

Clarity's recordings and heatmaps have no volume cap, which removes Crazy Egg's pageview-based pricing from the equation. Clarity also covers native mobile apps, which Crazy Egg's website-only listing does not. The trade-off is vendor accountability: Clarity is a free Microsoft product without contractual SLAs, while Crazy Egg Enterprise adds SAML SSO, a compliance audit log, and dedicated onboarding. Clarity only records behavior after installation, with no historical backfill.

Strengths and weaknesses

Crazy Egg

Pros

  • Free plan with web analytics, instant heatmaps, conversion analytics, and surveys requires no credit card.
  • Unlimited domains and unlimited team members on every plan, so an agency can run many client sites on one account.
  • No overage charges: tracking pauses at the monthly limit and resumes on the 1st of the next month.
  • Heatmaps, recordings, A/B testing, popup CTAs, error tracking, funnels, and surveys share one install snippet.
  • Every paid plan, Enterprise included, starts with a 30-day free trial.

Cons

  • All paid plans are billed annually; there is no month-to-month option.
  • Starter includes only 5 heatmap reports and 50 recordings a month and no A/B testing, which starts on Plus at $99/month.
  • Large price steps between plans: $99, $249, and $599 a month, each paid a year at a time.
  • Once a monthly limit is hit, data collection stops until the 1st of the next month, leaving gaps in heatmaps and recordings during traffic spikes.

Microsoft Clarity

Pros

  • Completely free with no traffic limits, session caps, or paid upgrade tier.
  • Session recordings and heatmaps installable via a single JavaScript snippet or native SDKs for Android, iOS, Flutter, and React Native.
  • AI Summaries and AI Chat surface behavior trends without manual review of individual recordings.
  • Direct integration with Google Analytics to correlate GA segments with Clarity session recordings.

Cons

  • No conversion funnel or cohort analysis depth comparable to dedicated product analytics tools like Mixpanel or Amplitude.
  • Recording only begins after the tracking code is installed, with no retroactive historical data.
  • Data ownership sits with Microsoft's free ecosystem product rather than a paid vendor with contractual SLAs.
  • Session sampling and masking require manual configuration to avoid capturing sensitive form data.

Which fits your use case?

Use casePickWhy
Small business owner who wants heatmaps with no budgetMicrosoft ClarityMicrosoft Clarity is free with unlimited recordings and heatmaps, while Crazy Egg's free plan limits pageview and recording volume.
Marketing team running A/B tests on landing pagesCrazy EggCrazy Egg adds A/B testing, device-type targeting, and CTAs from $99/month billed annually; Microsoft Clarity's listing does not include A/B testing.
Product team analyzing a native iOS or Android appMicrosoft ClarityMicrosoft Clarity offers SDKs for Android, iOS, Flutter, React Native, and Cordova/Ionic, while Crazy Egg is a website tool.
High-traffic content site that needs recordings at scaleMicrosoft ClarityMicrosoft Clarity has no traffic or session limits, while Crazy Egg's $29/month plan covers 5,000 pageviews and 50 recordings and larger volumes cost more.
Enterprise that needs SSO and audit logs for complianceCrazy EggCrazy Egg Enterprise adds SAML SSO, a compliance audit log, and dedicated onboarding; Microsoft Clarity is a free product without contractual SLAs.
Agency tracking many client websitesTieCrazy Egg includes unlimited domains and team members on every plan and Microsoft Clarity has no limit on sites tracked, so the choice turns on whether clients need A/B testing.

Neither a match?

Both lists carry verified pricing and honest weaknesses for every option.

Crazy Egg vs Microsoft Clarity: migration FAQ

Should I use Crazy Egg or Microsoft Clarity?

Use Crazy Egg if you want A/B testing, CTAs, and surveys next to your heatmaps and can pay from $29/month billed annually; use Microsoft Clarity if you want unlimited recordings and heatmaps for free on websites and mobile apps.

Is Crazy Egg cheaper than Microsoft Clarity?

No — Microsoft Clarity is free with no traffic limits, while Crazy Egg's paid plans start at $29/month billed annually for 5,000 pageviews and 50 recordings. Crazy Egg's free plan exists but caps pageview and recording volume.

Can Microsoft Clarity replace Crazy Egg?

Yes for heatmaps and session recordings, which Microsoft Clarity provides free with no volume cap. Clarity's listing does not include A/B testing, CTAs, or surveys, so teams using those Crazy Egg features would need another tool.

Is Microsoft Clarity really free?

Yes — Microsoft Clarity is free forever with no limits on traffic, sessions recorded, or sites and apps tracked, and Clarity has no paid tier. Microsoft funds Clarity as part of its Bing and advertising ecosystem.

Does Crazy Egg have A/B testing?

Yes — Crazy Egg includes A/B testing, device-type targeting, and CTAs starting with its $99/month plan, billed annually.