SurveyMonkey — An online survey and form builder with a free plan for basic surveys and team plans starting at $30/user/month for higher response limits and analysis tools.
By Noahlast updated pricing verified
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Best for: teams running surveys at volume who want response-based pricing and built-in AI analysis
Pricing: Free plan available; Team plans start at $30/user/month billed annually with a 3-user minimum, up to $92/user/month for white-label branding.
- SurveyMonkey Team Advantage costs $30/user/month billed annually with a 3-user minimum and a 50,000 responses/year cap.
- Team Premier costs $92/user/month billed annually with a 100,000 responses/year cap and white-label branding.
- Responses over the annual cap are billed at $0.15 each.
- A free plan exists for individuals with limited questions and responses.
- SurveyMonkey holds a 4.6/5 rating from 10,494 reviews on Capterra.
Limitations: 3-user minimum on Team plans makes single-user use expensive relative to per-form pricing competitors.; White-label branding and advanced logic require the $92/user/month Premier tier.; Response overages beyond the annual cap add $0.15 per response.; Free plan is restrictive enough that most real surveys require a paid upgrade.
Top alternatives: Typeform, Google Forms, Qualtrics, JotForm — full list
What is SurveyMonkey?
SurveyMonkey is an online survey builder: users create surveys and forms from templates or from scratch, distribute them by link, email, embed, QR code, or social sharing, then analyze responses with built-in charts, filters, and AI-assisted summarization. The product spans a self-serve individual tier and Team/Enterprise plans built for organizations that need multiple survey creators, shared brand assets, and centralized response data. Response volume, not just user count, is the primary pricing lever: plans cap annual responses (50,000 on Team Advantage, 100,000 on Team Premier) with overage billed at $0.15 per additional response. SurveyMonkey also sells a standalone panel-based market-research product and an Apply grant-and-award-management product under the same brand, which can be confused with the core survey tool when comparing pricing.
SurveyMonkey is a survey and forms platform from Momentive used by market researchers, HR teams, and customer-feedback teams to build, distribute, and analyze surveys. A limited free plan covers basic surveys; paid Team plans require a minimum of 3 users and start at Team Advantage for $30/user/month billed annually (50,000 responses/year) up to Team Premier at $92/user/month (100,000 responses/year, white-label branding, phone support), with custom Enterprise pricing for SSO and dedicated data centers. SurveyMonkey differentiates on its large template library, built-in AI-assisted question and analysis tools, and broad third-party integrations. It competes with Typeform on user experience and with Google Forms and Qualtrics on price and enterprise research features respectively.
Standout feature: Response-based pricing tiers (50,000-100,000 responses/year) paired with a deep library of validated survey templates and built-in AI question and results summarization.
Biggest weakness: Team plans require a minimum of 3 users even for a single active survey creator, and useful features like white-label branding and advanced logic are locked behind the $92/user/month Premier tier, a steep jump from the $30 Advantage tier.
Pros
- Free tier lets individuals test the product before committing to a paid seat.
- Large library of pre-validated survey templates and question types speeds up survey creation.
- AI-assisted survey summarization surfaces themes in open-text responses automatically.
- Native iOS and Android apps support offline survey collection at events and in the field.
Cons
- Team plans require a 3-user minimum, expensive for a single power user who wants Team-tier features.
- Jump from Team Advantage ($30/user/month) to Team Premier ($92/user/month) is steep for teams that need just one Premier-only feature like white labeling.
- Response overages beyond the annual cap bill at $0.15 per additional response, which can add up quickly for high-volume campaigns.
- Free plan question and response limits are restrictive enough that most real use cases require upgrading.
SurveyMonkey pricing
Free tier · paid from $30/mo · verified from the vendor's pricing page
| Plan | Price | Notes |
|---|---|---|
| Free | Free | Basic survey creation with limited questions per survey and limited response collection. |
| Team Advantage | $30/mo | Per user, billed annually, minimum 3 users; 50,000 responses/year, unlimited surveys, premium themes, AI analysis. |
| Team Premier | $92/mo | Per user, billed annually, minimum 3 users; 100,000 responses/year, white-label branding, advanced logic, multilingual surveys, phone support. |
| Enterprise | Custom | Custom pricing, minimum 5+ users; SSO, enhanced security, custom data centers, dedicated customer success. |
What reviewers say
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