Acuity Scheduling — Client appointment booking with payments and intake forms, from $16/month billed annually.
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Acuity Scheduling in 20 seconds
Best for: solo practitioners and small studios that need self-service client booking and payment collection
Pricing: From $16/month billed annually ($20/month billed monthly) for a single calendar; no free tier.
- Acuity Scheduling plans start at $16/month billed annually ($20/month billed monthly) for a single calendar.
- Premium, the top tier at $49/month annual ($61/month monthly), adds HIPAA compliance with a signed BAA and custom API/CSS access.
- There is no free plan; only a 7-day trial with no credit card required.
- Acuity Scheduling holds a 4.8/5 rating from 5,755 reviews on Capterra.
- Acuity was acquired by Squarespace in 2019 and now includes an integrated website builder.
Limitations: No free plan, only a 7-day trial.; HIPAA compliance and API/CSS customization require the top $49/month tier.; Multi-staff businesses can outgrow lower calendar limits quickly.
Top alternatives: Calendly, Square Appointments, SimplyBook.me, Setmore, Cal.com — full list
What is Acuity Scheduling?
Acuity Scheduling is a client-facing booking platform: businesses set their availability once, and clients book, pay, and reschedule themselves through a branded scheduling page without back-and-forth emails. It syncs with Google Calendar, Zoom, Stripe, Square, and PayPal to prevent double-bookings and collect payment at the time of booking. The Starter plan covers a single calendar with payment processing, email reminders, custom intake forms, and timezone conversion. Standard adds up to 6 calendars plus text reminders, membership and package sales, and gift certificates — features aimed at studios and multi-practitioner businesses. Premium scales to 36 calendars and adds HIPAA compliance with a signed Business Associate Agreement, custom API and CSS access, and support for staff across multiple timezones, making it the tier healthcare and wellness practices typically need. Acuity was acquired by Squarespace in 2019 and now ships with an integrated website builder alongside the booking tools.
Acuity Scheduling is an online appointment-booking platform used by over 250,000 service businesses including salons, coaches, tutors, consultants, and wellness practitioners to let clients self-book 24/7, pay in advance, and fill out intake forms before showing up. Plans start at $16/month billed annually ($20/month billed monthly) for a single calendar, scaling to $49/month annual ($61/month monthly) for the Premium tier's 36 calendars, HIPAA-compliant booking (BAA), and custom API/CSS access. There is no free plan, only a 7-day trial with no credit card required. Acuity Scheduling holds a 4.8/5 rating from 5,755 reviews on Capterra.
Standout feature: HIPAA-compliant scheduling with a signed Business Associate Agreement on the Premium plan, letting healthcare and wellness practices book clients without a separate compliant system.
Biggest weakness: No free tier, only a 7-day trial, and HIPAA compliance, custom API access, and custom CSS are locked behind the $49/month Premium plan, which reviewers note is pricier than some scheduling-only competitors for what is a single-purpose tool.
Pros
- Clients can book, reschedule, and pay entirely on their own through a branded page, cutting down administrative back-and-forth.
- Memberships, packages, and gift certificate sales are built in on Standard and above, useful for studios selling bundles.
- HIPAA-compliant plan with a signed BAA is available for healthcare and therapy practices needing compliant booking.
- Deep integrations with Google Calendar, Zoom, Stripe, Square, PayPal, and Zapier reduce double-booking risk.
Cons
- No free plan; only a 7-day trial with no credit card required.
- HIPAA compliance, custom API, and custom CSS require the top $49/month Premium tier.
- Reviewers note pricing runs higher than some competitors purely for scheduling, especially once add-ons are factored in.
- Calendar-based tiering means multi-staff businesses can hit plan limits faster than expected.
Acuity Scheduling pricing
From $16/mo · verified from the vendor's pricing page
| Plan | Price | Notes |
|---|---|---|
| Starter | $16/mo | Billed annually ($20/month billed monthly); 1 calendar, payment processing, email reminders, custom intake forms, timezone conversion. |
| Standard | $27/mo | Billed annually ($34/month billed monthly); up to 6 calendars, all Starter features plus text reminders, memberships/packages, gift certificates. |
| Premium | $49/mo | Billed annually ($61/month billed monthly); up to 36 calendars, all Standard features plus HIPAA compliance (signed BAA), custom API/CSS, multi-timezone staff support, branded scheduler. |
What reviewers say
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