Lucky Orange — Website heatmaps, session recordings, and an AI analyst for teams trying to figure out why visitors leave.
By Noahlast updated pricing verified
Lucky Orange screenshots & video
Lucky Orange in 20 seconds
Best for: ecommerce and SaaS marketing teams under roughly 50,000 monthly sessions who want heatmaps, session recordings, and on-site surveys in one subscription
Pricing: Lucky Orange starts at $32/month billed annually (or $39/month billed monthly) for 3,500 monthly sessions, scaling to $839/month annually for 300,000 sessions, with custom Enterprise pricing above 700,000 sessions; Discovery AI costs extra as an add-on on every tier.
- Lucky Orange bundles heatmaps, session recordings, conversion funnels, surveys, live chat, and Discovery AI across a single set of plans.
- Plans start at $32/month billed annually, or $39/month billed monthly, for up to 3,500 monthly sessions.
- Discovery AI, Lucky Orange's AI feature that diagnoses website friction, is listed as a paid add-on on every plan in the company's plan comparison table.
- Lucky Orange offers a 7-day free trial with full access to every feature instead of an ongoing free plan.
- Additional websites cost $5 per site on any plan, and base data storage of 60 days can be extended to 90, 180, or 365 days.
- Lucky Orange states it is used on more than 500,000 websites.
Limitations: No permanent free plan, only a 7-day trial before a subscription is required; Discovery AI, the product's flagship AI feature, is not included in the base plan price; Pricing scales with monthly session volume, so traffic spikes can push a site into a more expensive tier; Extra websites are billed separately at $5/site rather than included
Top alternatives: Hotjar, Microsoft Clarity, Mouseflow, Crazy Egg, FullStory — full list
What is Lucky Orange?
Lucky Orange is a web analytics and conversion research tool that shows how visitors actually use a website through heatmaps, session recordings, funnels, surveys, and live chat, plus an AI feature called Discovery AI that summarizes visitor behavior into specific recommendations. It is aimed at marketing, product, and ecommerce teams who need to diagnose drop-off and friction on their own site rather than just track traffic numbers.
Lucky Orange is a website behavior analytics platform that combines dynamic heatmaps, session recordings, conversion funnels, on-site surveys, and live chat in a single dashboard. Its Discovery AI feature reads live visitor session data and returns a written answer about what is going wrong on a page, linked directly to the heatmap or recording that supports the claim. Lucky Orange says it is used on more than 500,000 websites and bundles most features into every paid plan rather than gating them by tier.
Standout feature: Discovery AI reads live visitor session data across a site and returns a written, specific diagnosis of what to fix, with a direct link to the exact heatmap or recording that backs the claim, rather than leaving the user to spot patterns manually.
Biggest weakness: Discovery AI, the feature Lucky Orange leads its marketing with, is listed as a paid add-on on every plan in the company's own plan comparison table, so the AI analysis that sets Lucky Orange apart from older heatmap tools is not included in the base price on Build, Expand, or Scale.
Pros
- Heatmaps, session recordings, funnels, surveys, and live chat are included on every paid plan with no per-feature upsell
- Unlimited team members on every tier, including the entry-level Build plan
- Dynamic heatmaps capture clicks inside dropdowns and pop-ups that some competing heatmap tools miss
- 7-day free trial gives full access to every feature, including Discovery AI, before billing starts
Cons
- No permanent free plan, only a 7-day trial before a paid plan is required
- Discovery AI is a paid add-on on top of every plan rather than a bundled feature
- Pricing jumps sharply between tiers, from $199/month (Expand, annual) to $839/month (Scale, annual)
- Additional websites cost $5/site on top of the base plan price
Lucky Orange pricing
From $32/mo · verified from the vendor's pricing page
| Plan | Price | Notes |
|---|---|---|
| Build | $32/mo | Billed annually ($39/month billed monthly). Up to 3,500 monthly sessions, all core features, Discovery AI available as a paid add-on. |
| Grow | $72/mo | Billed annually. Up to 10,000 monthly sessions, same feature set as Build. |
| Expand | $199/mo | Billed annually ($249/month billed monthly). Starts at 50,000 monthly sessions. |
| Scale | $839/mo | Billed annually ($1,049/month billed monthly). Starts at 300,000 monthly sessions. |
| Enterprise | Custom | Custom pricing for sites starting at 700,000+ monthly sessions. |
What reviewers say
No third-party review scores on file yet.