# Lusha vs RocketReach (2026)

By Noah — last updated & pricing verified October 23, 2026.

> **Verdict:** Choose Lusha if you prospect on LinkedIn through a Chrome extension and want 26 weekly buying signals, MCP connectors for Claude, ChatGPT, Gemini and Perplexity, and SOC 2 Type II and ISO 27701 certification. Choose RocketReach if you want published self-serve prices from $69/month, a larger database of 700M+ profiles with personal emails, and unlimited annual lookups from $399/year. The deciding factor is price transparency: RocketReach lists every self-serve plan, while Lusha publishes only its 40-credit free plan and quotes paid plans through sales.

**Choose Lusha if:** You want a usable free plan: Lusha's 40 credits a month cover 40 email reveals or 8 phone reveals, against RocketReach's 5 free lookups; You want 26 weekly-refreshed buying signals, such as funding, hiring surges and leadership changes, scored against your ideal customer profile; You want an AI assistant to prospect inside Claude, ChatGPT, Gemini or Perplexity through Lusha's MCP connectors; Your security team requires SOC 2 Type II, ISO 27701 and ISO/IEC 42001 certification; You use monday CRM or Zoho, which Lusha integrates with natively alongside Salesforce and HubSpot, even on the free plan

**Choose RocketReach if:** You want to see and buy a plan without a sales call: Essentials at $69/month, Pro + Phone at $119/month or Ultimate + Phone at $209/month; You need personal as well as work emails across 700M+ professional profiles at 60M+ companies; You run high lookup volume and want unlimited annual lookups, under a 10,000-a-month fair-use cap, from $399/year; You want lookups refunded automatically when no verified email or phone number is found; You recruit and push candidates to Bullhorn, or want simple follow-up sequences and email tracking through Autopilot

## At a glance

|  | Lusha | RocketReach |
| --- | --- | --- |
| Pricing | Free | Free tier · paid from $69/mo |
| License | Freemium | Freemium |
| Best for | Outbound sales teams that need verified direct-dial phone numbers and work emails while prospecting on LinkedIn, reachable through a Chrome extension rather than a separate export step | Looking up verified emails and mobile numbers for specific named prospects or candidates at self-serve prices, without an annual enterprise data contract |
| Ratings | — | — |

## Feature comparison

| Feature | Lusha | RocketReach |
| --- | --- | --- |
| Starting price | No (paid plans quoted by sales) | Yes (from $69/mo or $399/year (Essentials)) |
| Free tier | Yes (40 credits a month, no credit card) | Yes (5 lookups, no credit card) |
| Platforms | Partial (web only, plus Chrome extension) | Partial (web only, plus Chrome extension) |
| License | No (closed-source, free plan plus quoted plans) | No (closed-source, free account plus paid plans) |
| Contact database | Yes (290M+ contacts, 29M+ companies (87.8M in the US)) | Yes (700M+ professionals, 60M+ companies) |
| Phone numbers | Yes (5 credits per reveal, including on Free) | Partial (from $119/mo (Pro + Phone); not on Essentials) |
| Personal emails | Unknown | Yes (personal and work emails) |
| Billing unit | Partial (credits: 1 per email, 5 per phone) | Yes (lookups, charged only when a verified email or phone is found) |
| High-volume plan | Partial (Scale plan with volume pricing set by sales) | Yes (unlimited annual lookups (10,000/mo fair use); exports capped at 1,200 to 20,000 a year) |
| Buying signals and intent data | Yes (26 weekly-refreshed buying signals) | Partial (intent data from $209/mo (Ultimate + Phone)) |
| Chrome extension | Yes (reveals on LinkedIn and company sites) | Yes (300,000 users; 3.3/5 from 460 ratings (Chrome Web Store)) |
| CRM integrations | Yes (Salesforce, HubSpot, monday, Zoho, included on Free) | Yes (Salesforce, HubSpot, Outreach, Salesloft, Bullhorn from $119/mo (Pro + Phone)) |
| API and MCP | Yes (REST API; MCP for Claude, ChatGPT, Gemini, Perplexity) | Yes (API and MCP on every paid plan) |
| Email sequences | Unknown | Partial (simple sequences and email tracking via Autopilot) |
| Org charts and technographics | Unknown | Yes (from $119/mo (Pro + Phone)) |
| Security certifications | Yes (SOC 2 Type II, ISO 27701, ISO/IEC 42001; GDPR and CCPA validated) | Unknown |

## Lusha vs RocketReach pricing: which costs less?

Lusha's free plan gives more than RocketReach's, with 40 credits a month against 5 lookups, but only RocketReach publishes paid prices, from $69/month or $399/year, so a paid comparison needs a Lusha quote.

RocketReach's monthly plans cost $69 for Essentials (100 email-only lookups), $119 for Pro + Phone (250 lookups with phones) and $209 for Ultimate + Phone (1,000 lookups). The annual plans, at $399, $899 and $1,699 a year, allow unlimited lookups under a 10,000-a-month fair-use limit but cap exports at 1,200, 3,600 and 20,000 a year, and exports include API calls, bulk lookups, CSV downloads and CRM pushes. Lusha charges 1 credit per email reveal and 5 per phone reveal, and teams over 5 seats must buy the Scale plan through sales.

## Which has better contact data, Lusha or RocketReach?

RocketReach searches the larger database, 700M+ professionals at 60M+ companies against Lusha's 290M+ verified contacts at 29M+ companies, while Lusha adds 26 weekly-refreshed buying signals to its records.

Lusha publishes 87.8M contacts in the United States and scores dated signals such as funding events, hiring surges and leadership changes against your ideal customer profile. RocketReach returns personal as well as work emails, mobile and direct-dial phones and social links, offers 100+ search filters, adds technographics, news and org charts from Pro + Phone, and adds intent and healthcare data on Ultimate + Phone. RocketReach refunds any lookup that returns no verified email or phone. Both database sizes are the vendors' own figures.

## Which is easier to use, Lusha or RocketReach?

Lusha and RocketReach both carry low learning-curve ratings; Lusha centers on revealing contacts from a Chrome extension on LinkedIn, while RocketReach centers on searching by name, company or 100+ filters.

The friction in both comes from metering rather than the interface. Lusha's phone reveals cost 5 credits against 1 for an email, so phone-heavy outreach drains a monthly allotment fast. RocketReach's plan limits are easy to misread: monthly plans cap lookups at 100, 250 or 1,000, Essentials includes no phone numbers, and the unlimited annual plans still cap exports. RocketReach's Chrome extension holds 3.3/5 from 460 Chrome Web Store ratings.

## Is Lusha more secure than RocketReach?

Lusha documents more security assurance, with SOC 2 Type II, ISO 27701 and ISO/IEC 42001 certification and GDPR and CCPA compliance validated by third-party auditors, while RocketReach's listing names no certifications.

## Strengths and weaknesses

### Lusha

- Pro: 290M+ verified contacts across 29M+ companies, with 87.8M contacts in the US, published by Lusha
- Pro: Chrome extension reveals verified emails and phone numbers directly on LinkedIn and company websites
- Pro: Native connectors for Claude, ChatGPT, and any MCP-compatible AI agent for in-conversation prospecting
- Pro: Certified under SOC 2 Type II, ISO 27701, and ISO/IEC 42001, with GDPR and CCPA compliance validated by third-party auditors
- Pro: Native integrations with Salesforce, HubSpot, monday CRM, and Zoho, plus a full API
- Con: Paid tier pricing above the Free plan is not listed on the site; teams over 5 seats must contact sales for a quote
- Con: Revealing a phone number costs 5 credits versus 1 credit for an email, so phone-heavy outreach burns through monthly allotments fast
- Con: Free plan is capped at 40 credits per month, which a single prospecting session can exhaust
- Con: Per-user credit limits and custom plan features are gated behind the Scale tier, which requires a sales conversation

### RocketReach

- Pro: Published self-serve prices from $69/month, or $399/year on annual Essentials, with no sales call required.
- Pro: Lookups are refunded automatically when no verified email or phone is found.
- Pro: Annual plans include unlimited lookups up to a 10,000-per-month fair-use cap.
- Pro: API and MCP access on every paid plan, plus Salesforce, HubSpot, Outreach, Salesloft and Bullhorn integrations from Pro + Phone.
- Pro: Returns personal as well as work emails across 700M+ professional profiles.
- Con: Essentials ($69/month or $399/year) excludes phone numbers; phones start at Pro + Phone ($119/month).
- Con: Exports, which include API calls, bulk lookups, CSV downloads and CRM pushes, are capped even on the unlimited annual plans.
- Con: The free account has only 5 lookups.
- Con: The Chrome extension holds 3.3/5 from 460 ratings on the Chrome Web Store.

## Which fits your use case?

| Use case | Pick | Why |
| --- | --- | --- |
| Solo rep testing a contact tool without paying | Lusha | Lusha's free plan renews at 40 credits a month with CRM integrations included, while a free RocketReach account gets 5 lookups. |
| Buyer who needs a price before talking to sales | RocketReach | RocketReach publishes self-serve plans from $69/month or $399/year; Lusha quotes every paid plan through sales. |
| Recruiter looking up named candidates and pushing them to an ATS | RocketReach | RocketReach returns personal and work emails and integrates with Bullhorn from Pro + Phone at $119/month. |
| Account team prioritizing outreach by funding rounds and hiring surges | Lusha | Lusha refreshes 26 buying signals weekly and scores them against your ideal customer profile; RocketReach's intent data starts at $209/month. |
| Company whose vendor security review requires certifications | Lusha | Lusha is certified under SOC 2 Type II, ISO 27701 and ISO/IEC 42001; RocketReach's listing names no certifications. |
| Team that wants AI assistants to pull verified contacts | Tie | Lusha offers MCP connectors for Claude, ChatGPT, Gemini and Perplexity, and RocketReach includes API and MCP access on every paid plan. |

## Migration FAQ

### Should I use Lusha or RocketReach?

Use Lusha if you want buying signals, a Chrome extension workflow on LinkedIn and documented SOC 2 Type II and ISO certifications; use RocketReach if you want published prices from $69/month, personal emails and unlimited annual lookups from $399/year.

### Is Lusha cheaper than RocketReach?

Public prices cannot settle it: Lusha publishes only its free plan of 40 credits a month, while RocketReach lists paid plans from $69/month or $399/year. For free use, Lusha gives more, with 40 monthly credits against RocketReach's 5 lookups.

### Can RocketReach replace Lusha?

Yes for looking up emails and phone numbers of named prospects, with a larger 700M+ profile database and published prices. RocketReach offers intent data only on its $209/month Ultimate + Phone plan, and RocketReach's listing names no security certifications, so teams that rely on Lusha's buying signals or SOC 2 Type II report should compare first.

### Does Lusha show its prices?

No — Lusha publishes terms only for its Free plan of 40 credits a month. Paid plans, and any team over 5 seats, go through a sales conversation.

### Does RocketReach include phone numbers?

Only from Pro + Phone at $119/month or $899/year; the $69/month Essentials plan returns verified emails only. Lusha includes phone reveals on every plan, including Free, at 5 credits each.

## Neither a match?

- 6 alternatives to Lusha: https://findalternative.to/lusha
- 5 alternatives to RocketReach: https://findalternative.to/rocketreach

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