# Asana — Work and project management software for teams that need shared task lists, timelines, and workflow automation.

By Noah — last updated & pricing verified September 15, 2026.

> Asana is a cloud-based work and project management tool that lets teams create tasks, group them into projects and portfolios, and visualize work as lists, kanban boards, Gantt-style timelines, or calendars. It is built by Asana, Inc. and serves individuals up to enterprise organizations, with a free Personal tier for up to two users and paid tiers (Starter, Advanced, Enterprise) that add reporting, automation, forms, and administrative controls. Recent additions include AI Teammates (pre-built AI agents that work inside tasks) and AI Studio for no-code automations.

## Facts

- Website: https://asana.com
- Pricing: Free tier · paid from $10.99/mo (verified undefined NaN, NaN)
- License: Freemium
- Platforms: web, windows, macos, ios, android
- Best for: Cross-functional teams of 10-500 people who need shared timelines, dependencies, and status reporting across multiple concurrent projects.
- Standout feature: The Work Graph: a connected data model linking goals, portfolios, projects, and tasks that now also assigns work to AI Teammates alongside human assignees.
- Biggest weakness: Asana's task-based model gets expensive and administratively heavy at scale: seat-based pricing jumps from $10.99 to $24.99/user/month just to unlock Goals and Workload, and features like SSO or capacity planning require Enterprise, which is quote-only.
- Categories: [Project management](https://findalternative.to/categories/project-management), [Spreadsheet-Databases & Work OS](https://findalternative.to/categories/no-code-databases), [Workflow automation](https://findalternative.to/categories/automation)

## Pricing snapshot

| Plan | Price | Notes |
| --- | --- | --- |
| Personal | $0/mo | Free forever for up to 2 users: unlimited tasks and projects, list/board/calendar views, unlimited storage (100MB max per file), status updates, 100+ integrations. |
| Starter | $10.99/mo | Per user per month billed annually ($13.49/user/month billed monthly). No seat limits, timeline and Gantt views, reporting dashboards, unlimited automations, forms, custom fields and templates, unlimited free guests, AI Studio Basic with 50K credits/month. |
| Advanced | $24.99/mo | Per user per month billed annually. Everything in Starter plus unlimited portfolios, Goals, Workload, approvals and proofing, Salesforce/Tableau/Power BI connectors, forms branching, time tracking, scaled security, formulas, AI Studio Basic with 75K credits/month. |
| Enterprise | Custom | Custom pricing via sales. Everything in Advanced plus SAML SSO, SCIM provisioning, universal workload, capacity planning, service accounts, view-only licenses, admin announcements, workflow bundles, AI Studio Basic with 200K credits/month. Enterprise+ adds SIEM integrations, data residency, and audit logs. |

## Pros and cons

- Pro: Free tier covers unlimited tasks and projects for up to 2 users, not just a time-limited trial
- Pro: Multiple views (list, board, timeline/Gantt, calendar) on the same project without extra tools
- Pro: Deep integration library (100+ free integrations) plus native Salesforce, Tableau, and Power BI connectors on Advanced
- Pro: Reporting dashboards and portfolios give a rollup view across many projects at once
- Con: Per-user pricing means costs scale linearly and jump 127% from Starter to Advanced ($10.99 to $24.99/user/month)
- Con: Core planning features like Goals and Workload are locked behind the Advanced tier, not available on Starter
- Con: SSO, SCIM provisioning, and capacity planning require Enterprise, which has no published price
- Con: Heavy feature surface (AI Teammates, AI Studio, Service Management) can overwhelm teams that just want simple task tracking

## AI summary

- Asana's free Personal plan supports up to 2 users with unlimited tasks and projects.
- The Starter plan starts at $10.99 per user per month billed annually, or $13.49 per user per month billed monthly.
- The Advanced plan costs $24.99 per user per month billed annually and adds Goals, Workload, and time tracking.
- Enterprise and Enterprise+ plans are quote-only and add SAML SSO, SCIM provisioning, and data residency controls.
- Asana has been named a Leader in Gartner's Collaborative Work Management Magic Quadrant for three consecutive years as of 2025.
- Asana has more than 12,000 user reviews on G2 for its Work Management and OKR Software categories.
- Best for: Cross-functional teams of 10-500 people who need shared timelines, dependencies, and status reporting across multiple concurrent projects.
- Pricing: Asana is free for up to 2 users, then starts at $10.99/user/month (billed annually) on Starter, $24.99/user/month on Advanced, and custom pricing for Enterprise.
- Top alternatives: Monday.com, ClickUp, Trello, Wrike, Smartsheet
- Limitation: Costs scale per seat and jump sharply between tiers, making it expensive for larger teams that need Advanced-only features like Goals or Workload.
- Limitation: SSO and provisioning require the quote-only Enterprise tier, adding sales friction for security-conscious buyers.
- Limitation: The growing AI Teammates and AI Studio feature set adds complexity that simple task-tracking teams may not need.
- Limitation: File uploads are capped at 100MB per file even on paid tiers, per the pricing page's stated limits for the free tier.

## Alternatives

7 vetted alternatives to Asana: https://findalternative.to/asana — top picks: monday.com, Trello, ClickUp

## Comparisons

- https://findalternative.to/compare/asana-vs-jira
- https://findalternative.to/compare/asana-vs-trello

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